Buying Intent
Prospects actively comparing solutions, reading category reviews, and engaging with competitor content. Research behavior that happens before any form gets filled.
For B2B SaaS and Agencies
Your pipeline is leaking revenue. We find it, prove it, and fix it.
We audit your full revenue motion: marketing, sales, and customer success. We surface exactly where pipeline is leaking, and fix it inside your existing stack. No new headcount. Nothing ripped out.
Find My Revenue Leaks
The strategy call is free. If we don't find enough leaks to justify the build, you owe nothing and keep the audit.
We build on the stack powering modern revenue teams
The Problem
Most revenue teams are operating on vibes.
The real leaks aren't in the close. They're in the three ops layers nobody touches together: marketing, sales, and CS. And nobody's measuring any of it.
Without a system
- Speed-to-lead averaging 47+ hours — leads go cold before sales sees them
- Attribution tracked in a spreadsheet, sometimes
- CRM is a graveyard — contacts rotting, no follow-up since last quarter
- Site visitors, hiring triggers, and funding signals routing to nobody
- CS onboards without knowing what sales promised
- Renewals have no owner and no timeline
- No baseline — every report starts a debate about whose numbers are right
- Strategy built on gut feel and last quarter's memory
With Locus
- Speed-to-lead under 5 minutes, triggered automatically
- Every source traced to pipeline
- CRM updated by workflow — every contact enriched, every stage accurate
- Buying signals captured and routed the moment they fire
- Sales-to-CS handoff is documented and automatic
- Renewal sequences fire before anyone has to ask
- One baseline, set on day one — every result measured against it
- Decisions backed by the numbers you set on day one
How it Works
Three steps. One revenue motion.
We find the leaks in 2 weeks. We build the fixes in a month. We optimize and prove results in the final 6 weeks.
01Weeks 1-2
Audit
We map your full revenue motion across marketing, sales, and CS. Every signal that exists, what's being captured, and what's going unacted on. You get the full picture before we recommend a single fix.
- +Full motion mapped across all three layers
- +Prioritized leak list with dollar estimates attached
- +Baseline metrics locked before any build begins
- +Clear recommendation: what to fix first and why
02Weeks 3-6
Build
We build signal-to-action pipelines inside the stack you already run. One system at a time, prioritized by what the audit found. Every build measured against the baseline we set during the audit.
- +Signal capture and CRM enrichment wired in
- +Outreach execution automated end-to-end
- +Each fix tied directly to a leak from the audit
- +Every build measured against your day-one baseline
03Weeks 7-12
Scale
Systems are live. Now we optimize. We tighten what's working, cut what isn't, and re-measure everything against the baseline we set on day one.
- +Ongoing optimization across all active systems
- +Full performance review against day-one baseline
- +You own every workflow, prompt, and config we built
- +Continue, expand, or walk away. Your call.
The Infrastructure
The infrastructure we run inside.
Most teams start with the execution layer. A sending tool, a CRM, and hope. Without signal capture and orchestration underneath it, it has nothing to run on. We build all three.
Layer 01 — Signal & Data
Who's in market, enriched with everything you need before the first touchpoint. The brain.
Layer 02 — Orchestration
The logic that decides what to do with each signal, who gets it, and when. Built in n8n, run by AI.
Layer 03 — Execution
Automated outreach and rep alerts that fire when orchestration says go.
Connects into your existing CRM
Also fluent in
Signal capture. Orchestration. Execution. These three layers compound when they're wired together. Most teams only have the last one.
Signal Intelligence
We act on signals your competitors haven't seen yet.
Buying intent doesn't announce itself. These six signal types tell us who's in-market, why, and when to act — before they fill out a competitor's form.
Hiring Signals
A GTM, sales, or marketing hire signals approved budget and a build starting. Be positioned before the role is filled and the vendor list closes.
Funding & Leadership
New funding and leadership changes reset buying cycles. A new CRO or VP of Marketing has 90 days to show results. That's the window.
Site & Content Behavior
Companies repeatedly visiting solution pages and consuming category content without converting. Warm intent with no form submitted.
Tech Stack Signals
A company adopting a new CRM, automation tool, or outbound platform is building something and hitting a ceiling. Tool adoption signals an execution gap.
Growth Signals
Rapid headcount growth, new market entries, and product launches. When a company is scaling fast, their GTM capacity can't keep pace. That's the gap.
What You Get
Four deliverables. One outcome.
Every engagement ends with a leak list, a working system, numbers that prove it, and a team that can run it.
From the Audit
A prioritized leak list with dollar values attached.
Every gap mapped across marketing, sales, and CS. Every signal being missed. Every fix ranked by what it's worth, before we touch a single thing.
From the Build
AI GTM systems running live inside your stack.
Signal capture, enrichment, and outreach execution wired into one motion. Built inside the tools you already run. First system live within 6 weeks of kickoff.
$12,40012,400
From the Results
Before-and-after proof with real pipeline numbers.
Qualified meetings booked, pipeline generated, revenue recovered. All measured against the baseline we set on day one. You see exactly what changed and what it's worth.
Your Handoff Package
Workflows, fully documented
AI prompts and signal configs
Team training session included
Full operational playbook
You own every build. No lock-in.
After the Engagement
A system your team can run without us.
Every workflow, prompt, and configuration we built is documented and handed off. Your team gets training and a full operational playbook. We build to release. You own it whether we stay involved or not.
The Real Cost
The cost of keeping things the way they are.
Locus isn't free. But it costs a fraction of what you'd spend hiring the team to do the same work. You get results in 14 days, not 6 months.
What you're comparing
Doing it yourself
With Locus
Outbound execution
SDR team, 2 reps + OTE commission
$180–250K/yr
AI system, no hire needed
Prospecting & sales tools
Apollo, Clay, HubSpot, enrichment
$40–100K/yr
Covered in engagement
Ops management
Agency oversight or dedicated ops role
$60–100K/yr
Managed end-to-end by Locus
Time to first results
From kickoff to first audit deliverable
90–180 days
< 14 days
Audit before building anything
Find leaks before recommending a fix
Baseline set on day one
Numbers agreed before we touch anything
Your total investment
Annual all-in cost
$280–450K/yr
Fraction of one SDR salary
Frequently Asked Questions
Answered plainly.
What B2B founders and operators ask before they commit.
Find out exactly where your pipeline is leaking.
Find My Revenue LeaksIf we don't put 5 qualified meetings on your calendar within 30 days of your system going live, we work free until we do. The strategy call is free. The audit happens on it.